Complete Service Architecture

Everything we build,
& everything we do.

Three interconnected pillars — bespoke AI language models, intelligent workflow automation, and precision data analytics — engineered from scratch for your business.

3
Core Pillars
200+
Integrations
48h
To Go Live
Pillar 01

Bespoke AI Language Models

Your business has a language — proprietary terminology, internal processes, customer patterns, brand voice. Generic AI doesn't speak it. We build language models that do.

A fine-tuned large language model isn't just a chatbot with your logo on it. It's a knowledge system trained on your SOPs, your customer interaction history, your internal documentation, your product catalogue, and the specific vocabulary your team and customers use every day.

We start with a foundation model — typically GPT-4, Claude, or an open-source variant — and layer your proprietary data on top via RAG (Retrieval-Augmented Generation) and fine-tuning. The result is a model that answers questions about your products, routes your specific support queries, and generates content in your brand voice.

Deployment is entirely flexible — embedded into your website as a customer-facing assistant, plugged into Slack as an internal knowledge tool, integrated into your CRM to surface contextual recommendations, or exposed via a private API for your engineering team to build on.

Every model includes a continuous improvement loop. We monitor response quality, track where the model falls short, and retrain on new data regularly. Your AI gets smarter as your business evolves — not stale the moment it's deployed.

Live model topology

InputHiddenHiddenOutput
0%
Support Cost Reduction
Average across deployed enterprise assistants
0min
To First Response
From raw data to live model response
0%
Query Resolution Rate
Without escalation to human agents
0×
Faster Onboarding
New staff trained by the AI knowledge base

What's included

RAG Architecture
Retrieval-augmented generation connecting your live documents, databases, and knowledge bases in real time.
Fine-Tuning Pipeline
Custom training runs on your proprietary data with iterative evaluation, benchmarking, and quality gates.
Multi-Channel Deployment
Web widget, Slack bot, WhatsApp integration, REST API, or embedded directly in your existing product.
Private & Secure
Your data never trains public models. End-to-end encryption, optional on-premise deployment, full data sovereignty.
Continuous Retraining
Automated pipelines ingest new data, evaluate drift, and trigger retraining to keep the model current.
Response Monitoring
Real-time dashboards tracking accuracy, hallucination rate, latency, and user satisfaction per query type.
Multi-Role Access
Different model configurations for different audiences — customer-facing, internal team, executive summaries.
Developer API
Clean REST and streaming APIs with full documentation, SDKs, and sandbox environments for your team.
RBAC & Audit Logs
Role-based access control, full audit trail of every query, response, and model update. SOC 2 aligned.

Common deployments

Customer Support Assistant

  • Handle 70% of tier-1 queries without human intervention
  • Escalate to agents with full context pre-loaded
  • Learn from resolved tickets to improve over time
  • Available 24/7 across web, mobile, and messaging

Internal Knowledge Engine

  • Answer staff questions about policies, processes, and products
  • Onboard new hires with an always-accurate AI guide
  • Surface relevant documents from your entire knowledge base
  • Integrate with Slack, Teams, or your intranet

Sales Intelligence Layer

  • Generate personalised outreach based on prospect research
  • Summarise CRM history before every sales call
  • Recommend upsell/cross-sell based on account patterns
  • Draft proposals and responses in your brand voice

Content & Marketing AI

  • Generate on-brand content at scale from simple briefs
  • Repurpose long-form content into multiple formats
  • Maintain brand voice consistency across all channels
  • SEO-aware output with keyword and intent alignment
Pillar 02

Intelligent Workflow
Automation via n8n

Manual processes are silent tax on your business. Every copy-paste, every status update email, every spreadsheet refresh is time your team isn't spending on work that matters. We eliminate that.

n8n is the most powerful open-source workflow automation platform available — 200+ integrations, conditional logic, webhooks, code execution nodes, sub-workflows, and full self-hosting capability. But raw power without someone who knows how to wield it means months of trial and error.

We do the engineering for you. We sit down with your team, map every manual process in your business, identify the highest-leverage automation opportunities, and build production-ready workflows that integrate with your exact stack — not generic templates you'd need to reshape.

Every automation we build includes error handling, retry logic, monitoring dashboards, and alerting. Workflows don't just run — they run reliably. When something breaks (and with complex systems, something occasionally will), you get a clear notification with a plain-English explanation and an immediate fix, not a silent failure.

For businesses ready to move beyond simple if-this-then-that logic, we layer AI decision nodes into the workflows — sentiment analysis that routes support tickets, lead scoring that triggers different follow-up sequences, document classification that tags and files automatically. The automation thinks, not just executes.

Workflow execution map

TriggerFilterTransformn8n CoreSSlackCCRMNNotion

Connected tools

n8n
Slack
HubSpot
Notion
Stripe
Gmail
Sheets
Zapier
+192 more
0%
Less Manual Work
Average time saved across automation clients
0+
Pre-Built Connectors
Tools plugged in with zero API configuration
0%
Workflow Uptime
Self-healing with auto-retry and failover
0h
First Automation Live
From discovery call to production deployment

Automation capabilities

AI-Powered Decision Nodes
Embed Claude, GPT-4, or custom models as logic steps — classify, summarise, score, or generate content mid-workflow.
200+ OAuth Connectors
Pre-authenticated connections to every major SaaS tool — no API keys, no developer setup, no maintenance burden.
Complex Branching Logic
Multi-path conditional routing, parallel execution, merge nodes, and loops — as complex as your business requires.
Error Handling & Retry
Every workflow has built-in fallbacks, auto-retry with exponential backoff, and dead-letter queues for failed payloads.
Real-Time Monitoring
Execution logs, success rates, processing time, error breakdown — full observability across every workflow.
Scheduled & Event-Driven
Cron schedules, webhook triggers, email listeners, Slack commands, form submissions — any trigger, any cadence.
Self-Hosted Option
Deploy n8n on your own infrastructure for complete data sovereignty. We handle provisioning, hardening, and maintenance.
Version Control
Full workflow versioning with rollback capability. Every change is tracked, auditable, and reversible.
Sub-Workflow Architecture
Modular, reusable workflow components — build once, call from anywhere. No duplication, easy maintenance.

What we automate

Sales Pipeline Automation

  • Lead enrichment from form to CRM in under 2 seconds
  • AI-powered lead scoring and routing to the right rep
  • Automated follow-up sequences triggered by deal stage
  • Contract generation and e-sign flow from CRM data

Finance & Operations

  • Invoice sync across Stripe, QuickBooks, and Google Sheets
  • Automatic P&L snapshots pushed to Slack every Monday
  • Vendor renewal alerts at 30/60/90 day intervals
  • Payment reconciliation with anomaly detection and alerts

Customer Support

  • Ticket triage by sentiment, urgency, and topic
  • Automatic knowledge base updates from resolved tickets
  • SLA breach alerts with escalation logic
  • CSAT survey dispatch and response aggregation

Marketing & Content

  • Multi-channel content distribution on publish
  • Lead sync from all forms to email platform and CRM
  • UTM tracking end-to-end with ROI reporting to Sheets
  • AI-powered content repurposing across formats
Pillar 03

Custom Analytics &
Predictive Intelligence

Most businesses drown in data but starve for insight. We build prediction engines and analytics infrastructure that turn your customer and operational data into forward-looking intelligence.

There's a significant difference between reporting and intelligence. Reporting tells you what happened. Intelligence tells you what will happen — and what to do about it. We build the latter.

Our analytics engagements start with a data audit — understanding what you're collecting, where it lives, how clean it is, and what questions you actually need answered. We then architect the pipeline: ingestion from your existing sources (CRM, payment processor, product analytics, support tool), transformation and storage in a cloud data warehouse, and a model layer that runs predictions on the unified dataset.

Prediction models we commonly build: churn propensity (who is likely to leave in the next 30 days), lifetime value forecasting (expected revenue per customer segment), demand forecasting (inventory and capacity planning), anomaly detection (fraud, error, or unusual patterns in real time), and next-best-action models (what to offer each customer at each stage of the journey).

The output isn't a static report — it's a live dashboard your team can actually use, connected to alerting that fires when a prediction threshold is crossed, and integrated with your automation workflows so the business responds automatically, not just observes.

Data pipeline architecture

Raw DataCleanseTransformModelInsight

Prediction outputs

Churn Risk — Next 30d12 customers
Predicted LTV — Top Segment$4,200
Demand Forecast Accuracy91.4%
Anomaly Detection Rate99.8%
0%
Forecast Accuracy
Average across demand and churn prediction models
0×
Faster Decisions
With live dashboards vs. weekly spreadsheet reviews
0%
Revenue Uplift
From proactive churn intervention on flagged accounts
0%
Real-Time Pipelines
All models update continuously, not in nightly batches

Analytics capabilities

Data Warehouse Architecture
BigQuery, Snowflake, or Redshift — we design, build, and maintain your cloud data warehouse from raw ingestion to clean schema.
Churn Prediction Models
ML models scoring every customer's 30/60/90-day churn probability, with SHAP explanations of the driving factors.
LTV Forecasting
Segment-level and individual-level lifetime value predictions, updated in real time as behaviour changes.
Demand Forecasting
Time-series models for inventory, staffing, and capacity planning — with confidence intervals and scenario analysis.
Anomaly Detection
Real-time monitoring of key metrics with statistical anomaly detection and instant alerting on meaningful deviations.
Customer Segmentation
Unsupervised clustering models that discover your true customer segments — not the ones you assumed existed.
Next-Best-Action
Contextual recommendation models that surface the right offer, content, or action for each customer at each moment.
Executive Dashboards
Real-time Looker, Metabase, or custom dashboards built for the decision-makers who need clarity, not complexity.
Cross-Source Data Unification
Stitch together CRM, product, support, finance, and marketing data into a single, consistent analytical layer.

Analytics by use case

Customer Retention Intelligence

  • Flag at-risk accounts 30 days before likely churn
  • Surface reasons for risk using feature attribution
  • Trigger automated retention workflows via n8n
  • Track intervention success rate and revenue saved

Revenue Forecasting

  • Pipeline-to-close probability by deal and segment
  • MRR/ARR forecasting with confidence intervals
  • Scenario planning for product and pricing changes
  • Weekly forecast vs. actuals with automatic recalibration

Product & Behavioural Analytics

  • Feature adoption funnels with drop-off attribution
  • Session replay integration with quantitative models
  • Cohort analysis across acquisition, activation, retention
  • A/B test design with statistical power calculations

Operational Intelligence

  • Real-time margin tracking by product and channel
  • Capacity utilisation forecasting for operations teams
  • Supply chain anomaly detection with alert routing
  • Cross-department KPI consolidation in one dashboard
Engagement model

How we work with you

A structured, low-friction process from first conversation to live production system.

01
Day 0

Discovery Call

30-minute strategy session. We map your current stack, identify the highest-leverage opportunities, and scope a realistic roadmap.

02
Day 3–5

Architecture Proposal

Detailed technical proposal with system design, integration map, data flow diagram, timeline, and fixed-price quote.

03
Week 2–6

Build & Integrate

We build in sprints with weekly check-ins. You see progress every 7 days, not just at the end.

04
Week 6+

Deploy & Optimise

Go-live with full monitoring, documentation handover, and a 90-day optimisation period included in every engagement.

Questions

Frequently asked

Can I just get one pillar, or do I need all three?
How long does a typical engagement take?
Do you work with businesses that have no existing technical infrastructure?
Who owns the models and workflows we build?
Is my data secure during the LLM training process?
What does pricing look like?
Start building

Your business, amplified
by genuine intelligence

One 30-minute call. We'll listen to what you're building, tell you exactly where AI can compound your results, and give you a clear plan — whether you work with us or not.

No credit card required30-minute call, no obligationResponse within 24 hoursFixed-price proposals